Greenpeace - Email
Brief: Create a 4 part email arc soliciting donations to save the Indonesian rainforest.
Subject: Orangutans: extinct in 25 years
This is not the email I want to be writing to you, Chris – but the subject line says it all.
If deforestation in Indonesia continues to accelerate at the current rate, the orangutans' habitat could be completely wiped out in just 25 years – and with it, we'll lose these beautiful, intelligent creatures forever.
We need to act now to stop this. We're stepping up our campaign to force palm oil suppliers to end this appalling destruction, but we need your help raising the funds.
Will you help save the orangutan, Chris? Donate now to help end deforestation in Indonesia:
Quick donate £3
Quick donate £10
Quick donate £20
Quick donate another amount
Two years ago, when our campaign forced the biggest players in the palm oil industry to agree to stop destroying forests, I was overjoyed. Finally, we thought, the rainforest was going to get the protection it so badly needed.
But since then, the industry has dragged its heels. Not only has it failed to follow through on its pledge, Greenpeace investigators have now revealed deforestation appears to actually be getting *worse*.
In the last two years alone, corporations have destroyed four per cent of the critically endangered orangutans' habitat – a rate that, if it continues, could wipe out the remaining orangutans in just 25 years.
We need to challenge the culture of secrecy that's enabling the industry to get away with this. We're calling on the Indonesian government to release the maps we need to expose who is destroying rainforests – and where. Using cutting-edge satellite technology, we'll be able to hold companies to account and make sure they can't hide their destruction any longer.
This "Forest Crime File" could be a game changer in our campaign to end deforestation, but it won't come cheap. Donate now to help fund it, Chris – it takes just two minutes to do:
Quick donate £3
Quick donate £10
Quick donate £20
Quick donate another amount
Coming face-to-face with an orangutan a few years ago was one of the most wonderful experiences of my life. I can't bear the thought that the next generation might grow up in a world without these incredible animals living in the wild; that after millions of years on this earth, they might be lost forever in the blink of an eye – all in the name of corporate greed.
But I am convinced that, with your support, we can save Indonesia's rainforests, and the orangutans that depend on them. After all, eight years ago a Greenpeace campaign just like this one forced Brazil's soya industry to stop destroying the Amazon.
Let's do it again in Indonesia, Chris. Donate now to help end palm oil deforestation – and save the irreplaceable orangutan from extinction.
Thank you – it means so much to know you're standing with me in this campaign.
Richard
Richard George
Forests Campaigner
Subject: Heartless
Greed can be heartless, Chris – and nowhere is that fact more evident than in Indonesia's rainforests.
As I write, 15 million hectares of amazing rainforest has been earmarked for slash-and-burn plantations. It will make palm oil companies the quick profit they're looking for – but it will also drive tens of thousands of critically endangered orangutans from their homes.
This out-of-control deforestation is threatening to wipe the orangutans out in just 25 years. Together, we can stop that from happening – but we need to act now, together.
Will you donate now to stop deforestation in Indonesia and save the orangutan, Chris? Donating takes just 2 minutes:
Quick donate £10
Quick donate £30
Quick donate £100
Quick donate another amount
The numbers coming out of Indonesia are deeply troubling. There are now 20,000 fewer orangutans in the wild than there were just ten years ago – and half of all the remaining orangutan habitat is earmarked for destruction.
If greedy companies go ahead with this, it will devastate the orangutan's already fragile population. If you've ever dreamt of seeing orangutans in the wild – of coming face-to-face with one of nature's greatest wonders – your chance could be slipping away. Unless we act now.
More than 2,000 amazing Greenpeace supporters have already donated to support our campaign to end deforestation in Indonesia, Chris. Will you join them? Donate now, and help save the orangutans:
Quick donate £10
Quick donate £30
Quick donate £100
Quick donate another amount
We need to challenge the culture of secrecy that's enabling the industry to get away with this rampant deforestation. We're calling on the Indonesian government to release the maps we need to expose who is destroying rainforests – and where. Using cutting-edge satellite technology – funded by your donations – we'll be able to hold companies to account and make sure they can't hide their destruction any longer.
We know we can do this, Chris: it was thanks to supporters like you that we succeeded in stopping Brazil's soya industry destroying the Amazon in 2006. Now, let's do it again: for Indonesia's rainforest, and for the orangutans.
Thank you.
Richard George
Forests Campaigner
P.S. If you have already responded, then please accept my thanks. If not, you can donate in just a couple of minutes by clicking here.
Subject: Safe - for now:
Chris,
Greedy palm oil companies are pushing orangutans ever-closer to the edge of extinction. Half of all their remaining habitat in the Indonesian rainforest is earmarked for destruction – and if that rate of deforestation continues, the orangutans could be gone in just 25 years.
Chris – if we act now, we can stop this from happening. Donate today to help prevent deforestation and save the orangutans – it takes just two minutes with the buttons below:
Quick donate £3
Quick donate £10
Quick donate £20
Quick donate another amount
13 years ago, I volunteered at an orangutan sanctuary, deep in the rainforest of Sumatra. The orangutans had been rescued from deforested areas, where the palm oil plantations had encroached so far on their homes that they had only isolated pockets of habitat remaining.
Since I visited the sanctuary all those years ago, the orangutans' population has decreased by over 20,000. I don't know what happened to the animals I met once they'd been released back into the wild – but I dread to think.
We need your help to stop this senseless destruction, Chris, before it's too late. Donate now to fund our campaign against deforestation in Indonesia:
Quick donate £3
Quick donate £10
Quick donate £20
Quick donate another amount
With your donation, we could use satellite mapping to expose the palm oil suppliers, monitor the rainforest, and ensure big brands finally have to hold themselves accountable for their supply chains. We'll make sure traders are forced to cut dodgy suppliers out of the supply chain and corporations stick to their promise of only using sustainably-sourced palm oil.
But the satellite technology is expensive, Chris, and we need your help paying for it.
Will you join the 3,491 Greenpeace supporters who have already donated and help end deforestation in Indonesia? Donating takes less than two minutes – click here to get started.
Thank you so much – your support is absolutely vital to this campaign. As ever, we just couldn't do it without you.
Molly Brooks
Greenpeace UK
P.S. If you have already donated, thank you! If you haven't yet had the chance, you can do so really quickly here.
Subject: Fwd: Orangutans: extinct in 25 years
Chris,
I've just opened an email telling me how many people have donated so far to help end Indonesian deforestation and safeguard the orangutans' habitat — and the numbers are incredible.
4,014 Greenpeace supporters have now donated a staggering £65,134! So many people, who care so passionately about protecting the rainforest — it's a fantastic start, but we can't stop here, Chris.
Because the more money we can raise, the more effectively we'll be able to fight against deforestation in Indonesia and protect the orangutans. Donate now — it only takes a couple of minutes:
Quick donate £10
Quick donate £30
Quick donate £100
Quick donate another amount
The generosity of Greenpeace supporters never ceases to amaze me. This is, once again, a wonderful example of the incredible things we can achieve when we pull together.
And if we can raise fifteen thousand pounds more together, we could completely cover the cost of a "Forest crime file" we need to use to expose the companies destroying the rainforest — research, satellite images, everything.
Chris — will you join the 4,014 Greenpeace supporters who've already donated and be a part of this moment? Add your donation in just a few clicks:
Quick donate £10
Quick donate £30
Quick donate £100
Quick donate another amount
Thank you so much again, Chris. Greenpeace supporters like you really are amazing.
Richard George
Forests Campaigner
P.S. If you have already donated, thank you! If you haven't yet had the chance, you can do so really quickly here.
--- Forwarded email ---
From: Richard George, Greenpeace
Date: 11/02/2016
Subject: Orangutans: extinct in 25 years
This is not the email I want to be writing to you, Chris – but the subject line says it all.
If deforestation in Indonesia continues to accelerate at the current rate, the orangutans' habitat could be completely wiped out in just 25 years – and with it, we'll lose these beautiful, intelligent creatures forever.
We need to act now to stop this. We're stepping up our campaign to force palm oil suppliers to end this appalling destruction, but we need your help raising the funds.
Will you help save the orangutan, Chris? Donate now to help end deforestation in Indonesia:
Quick donate £10
Quick donate £30
Quick donate £100
Quick donate another amount
Two years ago, when our campaign forced the biggest players in the palm oil industry to agree to stop destroying forests, I was overjoyed. Finally, we thought, the rainforest was going to get the protection it so badly needed.
But since then, the industry has dragged its heels. Not only has it failed to follow through on its pledge, Greenpeace investigators have now revealed deforestation appears to actually be getting *worse*.
In the last two years alone, corporations have destroyed four per cent of the critically endangered orangutans' habitat – a rate that, if it continues, could wipe out the remaining orangutans in just 25 years.
We need to challenge the culture of secrecy that's enabling the industry to get away with this. We're calling on the Indonesian government to release the maps we need to expose who is destroying rainforests – and where. Using cutting-edge satellite technology, we'll be able to hold companies to account and make sure they can't hide their destruction any longer.
This "Forest Crime File" could be a game changer in our campaign to end deforestation, but it won't come cheap. Donate now to help fund it, Chris – it takes just two minutes to do:
Quick donate £10
Quick donate £30
Quick donate £100
Quick donate another amount
Coming face-to-face with an orangutan a few years ago was one of the most wonderful experiences of my life. I can't bear the thought that the next generation might grow up in a world without this incredible animals living in the wild; that after millions of years on this earth, they might be lost forever in the blink of an eye – all in the name of corporate greed.
But I am convinced that, with your support, we can save Indonesia's rainforests, and the orangutans that depend on them. After all, eight years ago a Greenpeace campaign just like this one forced Brazil's soya industry to stop destroying the Amazon.
Let's do it again in Indonesia, Chris. Donate now to help end palm oil deforestation – and save the irreplaceable orangutan from extinction.
Thank you – it means so much to know you're standing with me in this campaign.
Richard
Richard George
Forests Campaigner